Best Practices
Is Review Recency as Important to Consumers as Review Volume?
Do recent reviews carry more weight than older reviews? How important is review volume? Is it better to have fewer, more recent reviews or more, older reviews?
Do recent reviews carry more weight than older reviews? How important is review volume? Is it better to have fewer, more recent reviews or more, older reviews?
Discover best practices for collecting, displaying, and leveraging reviews in the footwear space, using real-world examples from successful brands.
In this guide, we’ll explore why UGC matters for grocery, as well as how to build an effective UGC program that helps you attract and convert grocery shoppers — wherever they choose to shop for your products.
Let’s explore why brands should incorporate UGC into their existing loyalty programs — and how to go about doing it.
Read on as we share ideas and best practices for financial services companies to collect, display, and leverage reviews throughout their marketing.
Learn how to optimize your Ratings & Reviews program in advance of the upcoming holiday shopping season.
Based on our extensive experience managing product sampling campaigns for brands and retailers of all sizes, here are the nine key components of a great product sampling campaign that yields a high volume of quality content.
The role of ratings and reviews in the customer journey, according to research of more than 6,000 shoppers in the UK.
We know incentives are enough to motivate 73% of consumers to write reviews. But what incentives actually work?
