Best Practices
Build a Review Collection Form that Generates Better Quality Reviews
Optimizing your Review Collection form is key to increasing review quality. But what exactly should you include in yours?
Optimizing your Review Collection form is key to increasing review quality. But what exactly should you include in yours?
Social media and the accessibility of smartphones has raised consumer expectations when it comes to product photos and videos. They now matter. A lot.
Negative feedback often give brands and retailers the creeps: Here’s why you should consider 1-star reviews a treat (not a trick)
Price is the primary shopper consideration during a downturn. Reviews provide justification for high price ticket items and drive product discovery.
Read on as we share ten review collection metrics you should be watching, why they matter, and how to improve yours.
Social curation – or the process of sourcing real-life imagery and videos of your products from social channels like Instagram – can help brands establish trust, lift conversions, and stimulate product discovery.
By generating a steady stream of reviews, you can achieve both your volume and recency goals. By doing so, you’ll better meet shopper expectations – and grow your sales.
Proven best practices for ensuring your consumers find the reviews they’re looking for — no matter their age.
The easy answer is, as many as possible. Think of reviews like cookies or cat videos. You can never have too many!
But let’s be real: a vague answer like “as many as possible” isn’t exactly helpful when you’re determining your review generation goals. Sure, one is better than none. But what number will ensure you achieve maximum ROI from your efforts?
