- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
Brand Health Index: Alcohol Edition
In this report, we rank 90+ brands based on Ratings and Reviews footprint across wine, beer and spirits categories while highlighting key benchmarks.
2023 Guide to a 5-Star Summer
No summer bummers here! We’re back with a hot list of the top-rated products and must have’s to make sure your summer is 5 stars, no matter your agenda.
Health & Beauty Shopping Trends in 2023
Beauty brands and retailers must adapt their strategies in order to attract, convert, and retain shoppers in a crowded marketplace.
How Reviews Influence Purchase Behavior Throughout the Funnel
There’s no doubt many factors impact a shopper’s behavior across the purchase journey. But some strategies are proven to hold more power than others.
Grocery and CPG: Key Shopping Trends in 2023
Our survey of more than 17,500 grocery and CPG shoppers takes a deep dive into how consumers browse and buy groceries online and in-store.
How to Build a Scorecard
When selling their products through a retailer, brands are essentially putting their items on a giant shelf and need to make sure they stand out.
Collecting and displaying user-generated content is one of the most impactful ways to drive sales.
UGC Best Practices: Getting Started for Retailers
For retailers specifically, there are some critical and proven best practices for getting started with UGC and reviews.
Survey: The Ever-Growing Power of Reviews (2023 Edition)
How myriad factors – including ratings and reviews – impact consumer behavior throughout the purchase journey, based on research of more than 8,000 U.S. shoppers.
What You Need to Know About Boomers and Reviews
Here’s a snapshot of how Boomers consume reviews and how this content (or a lack thereof) impacts their purchase behavior, curated from our research from the past two years.
