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- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
Why We Built This: UGC Analytics
Despite the extensive positive impact the UGC they capture has on sales and traffic, and even the more qualitative benefits like shopper confidence, few brands and retailers analyze UGC on a deeper level. Well, we at PowerReviews can very confidently say: all that has changed now.
7 Best Practices for Harnessing UGC to Enhance Reputation Management
Proactive management of the reviews process is an essential element of both ecommerce and – more broadly – brand reputation management. In today’s digital world, it only takes one consumer and one negative review to bring down a brand’s reputation and inject fear, uncertainty and doubt in the collective digital consumer consciousness.
Grow Sales by Showcasing Your Ratings & Review Content to More Shoppers
UGC offers compelling validation and social proof during the buying journey. How do you present it to shoppers in a way that will generate the most sales?
June 2020 Ecommerce Market Trends: Focus on Review Length + Your Questions Answered + Webinar Recording
At the start of the month, we released our Market Trends Snapshot – an overview of what’s going on in ecommerce right now. As we all know, these are unprecedented times and the data continues to very vividly speak to that.
Video: PowerReviews Market Trends Snapshot – June 2020 webinar recording
Webinar Speakers Andrew Smith, Director of Product Marketing …
How Food and Beverage Brands can Leverage User-Generated Content to Grow Sales
We explore why leading food and beverage brands are making user-generated content a priority and how your food and beverage brand can leverage UGC to attract and convert more shoppers, boost loyalty and improve products.
eCommerce Purchase Volumes Triple in Last Three Months
PowerReviews analysis of consumer activity across 1.5MM product pages reveals a two-month surge to a “new normal” as sales volumes stabilize throughout May.
Webinar: PowerReviews Market Trends Snapshot – June 2020
Join us for an analysis of consumer activity across 1.5MM+ online product pages from 1,200+ retail/brand sites from February to May 2020.
PowerReviews Market Trends Snapshot – June 2020
Ecommerce landscape adapts to a new normal, while review submission volumes climb.