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- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
PowerReviews Market Trends Snapshot – March 2021
Purchase volumes and site traffic return to pre-Holidays “norms” but review submission surges.
How COVID-19 Changed Online Reviews
Do ratings and reviews matter more or less in a global pandemic? Do they have a stronger impact on conversions than before? Here’s what we found.
New Consumer Survey of 10,000 Beauty Shoppers Reveals Extent of Shift Online
Almost 9 in 10 shoppers say they spend more or the same on beauty products online than before pandemic; 2 in 5 more likely to buy beauty products for the first time than pre-Covid; ratings and reviews critical to buying decisions
The Changing Face of the Beauty Shopper
How today’s consumers are shopping for beauty products in the midst of the COVID-19 pandemic, according to research of 10,000+ shoppers.
How to Collect Reviews as a Non-eCommerce Company
You don’t need a transactional website to collect reviews. There are plenty of success stories from non-ecommerce brands who collect real, positive reviews from their customers, brand advocates, and fans. You just have to get a little creative.
New Research Delves Inside the Mind of Reviewers to Reveal the Psychology Behind Consumer Advocacy
Differing motivations and generational trends revealed; insights can guide brands on how to best cultivate UGC to aid conversions and sales.
Why Do Consumers Provide Product Ratings & Reviews?
A survey of more than 10,000 consumers to help you understand what motivates shoppers to submit Ratings and Reviews and other types of User-Generated Content.
Webinar: The importance of user-generated content on Target+
Wednesday April 7th, 2021. Join Matt Hiltner, ecommerce lead for ratings & reviews at Target, for all the practical tips you need to understand and grow your user-generated content strategy.
PowerReviews Market Trends Snapshot – January 2021
Post-Holiday Edition: Review Submission Volumes Surge
