- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
The Definitive Guide to Product Sampling for Reviews
Based on our extensive experience managing product sampling campaigns for brands and retailers of all sizes, here are the nine key components of a great product sampling campaign that yields a high volume of quality content.
How Reviews Impact Purchase Behaviour of UK Shoppers in 2021
The role of ratings and reviews in the customer journey, according to research of more than 6,000 shoppers in the UK.
Consumer Survey: Returns in Retail in 2021
Shopper opinions on returning items bought online and in-store, based on the results of a survey of 7,688 consumers.
New Consumer Survey: Missing Product Questions & Answers Raises Suspicions in 1 Out of 4 Online Shoppers
Study of 7,528 consumers reveals how online shoppers rely heavily on
Q&A content when making buying decisions
PowerUP Virtual Conference
Oct 5-6, 2021 // No slides, 30-minute discussion format, totally free, no travel required.
How to Enhance SEO On Your Product Pages to Maximize Traffic
Here are the 5 essential SEO elements to include on your product pages for improved rankings, traffic, and conversions.
How Q&A Eliminates Uncertainty and Boosts Ecommerce Sales
The role of Q&A on PDPs and how this content impacts purchase behavior, based on insights from more than 7,500 U.S. consumers.
Brand Health Index: Electronics Edition 2021
Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces
How the Right Incentive Can Help You Generate More Reviews
We know incentives are enough to motivate 73% of consumers to write reviews. But what incentives actually work?