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- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
Survey: ‘Stale’ Product Reviews Are a Big Turn-Off for Shoppers
Review volume is key, but recency counts too: Nearly 40% won’t buy if product reviews are older than 90 days, and 62% won’t purchase if reviews are older than a year
Ratings & Reviews: Best Practices for Footwear Brands
Discover best practices for collecting, displaying, and leveraging reviews in the footwear space, using real-world examples from successful brands.
The Power of Review Volume & Recency
How the review volumes and recency impact purchase behavior, based on insights from more than 9,000 consumers and analysis of activity across 1.5MM+ ecommerce product pages on 1,200+ brand and retailer sites.
Combat Fake Reviews: Authenticity & UGC are Key to Winning Over Consumers (& the FTC)
How do you ensure you only promote authentic UGC? And how do you prevent the publishing of fake reviews? It all comes down to content moderation.
How to Leverage Social to Sell More Online
Read on as we review the power of socially generated UGC, and how brands can leverage UGC imagery to boost sales this holiday season.
Brand Health Index: Bath & Body Edition 2021
Beauty Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces
How to Create a Winning UGC Program for Grocery Products (and Why You Need One)
In this guide, we’ll explore why UGC matters for grocery, as well as how to build an effective UGC program that helps you attract and convert grocery shoppers — wherever they choose to shop for your products.
Why (and How) to Incorporate UGC Into Your Customer Loyalty Strategy
Let’s explore why brands should incorporate UGC into their existing loyalty programs — and how to go about doing it.
Webinar Recording: Target Talks Holiday Trends and Ratings & Reviews
This recording is no longer available, but if …