Company & Product News
Check out the latest news and events coming to you from PowerReviews.
PowerReviews Market Trends Snapshot – March 2021
Purchase volumes and site traffic return to pre-Holidays “norms” but review submission surges.
New Consumer Survey of 10,000 Beauty Shoppers Reveals Extent of Shift Online
Almost 9 in 10 shoppers say they spend more or the same on beauty products online than before pandemic; 2 in 5 more likely to buy beauty products for the first time than pre-Covid; ratings and reviews critical to buying decisions
New Research Delves Inside the Mind of Reviewers to Reveal the Psychology Behind Consumer Advocacy
Differing motivations and generational trends revealed; insights can guide brands on how to best cultivate UGC to aid conversions and sales.
PowerReviews Market Trends Snapshot – January 2021
Post-Holiday Edition: Review Submission Volumes Surge
Market Trends Snapshot – December 2020, Cyber 5 Edition
Ecommerce purchase volumes surge at a far more pronounced rate than in 2019; review influence on purchase decisions also increases significantly as predicted.
50 Top-Rated Gifts this Holiday Season
Need help finding the best products to gift your loved ones (or yourself) this holiday season? Look no further. We’ve rounded up the best-rated products from our outstanding PowerReviews customers. This gift guide is filled with all of the best, Top- Rated, Five-Star, Would-Recommend-To-A-Friend goodies spanning all categories and price ranges.
PowerReviews Market Trends Snapshot – November 2020
Ecommerce sales volumes rise in advance of Holidays; reviews 25% more likely to drive online conversions compared to a year ago.
PowerReviews Market Trends Snapshot – October 2020
Ecommerce sales volumes now stable for fourth month running as thoughts turn to Holidays
New Research Shows Holiday Spending will Increase or Stay the Same for Three-Quarters of US Consumers This Year
Overall spending levels in line with previous years, but shopping will start earlier and be far more focused online.
