Category Benchmarks
Wondering how your UGC program stacks up? Here are benchmarks for the CPG category:
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%
Avg. Review Coverage
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Avg. Reviews/Product
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Avg. Rating
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Avg. Review Length
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%
Avg. Media Coverage
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Avg. Media/Product
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%
Avg. Prod Question Coverage
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Avg. Questions/Product
Methodology: Analysis of lifetime Ratings and Reviews submitted across 25.4MM+ online product pages on 3,600+ brand and retailer sites as of March 6, 2023
Best Practices
Not quite there yet? Check out some of our best practices to learn about how you can level up your UGC program.
Learn more about how PowerReviews can help you do more with UGC
