Review Syndication Program

IPSY & BoxyCharm Review Syndication Program

IPSY and BoxyCharm have collected more than 80 million authentic reviews on hundreds of beauty products (and counting). Syndicate this content to increase review volumes displayed on your own site.*

*To participate in the IPSY and/or BoxyCharm review syndication program, you need to use the PowerReviews platform to collect and display ratings & reviews content.

If you are already a PowerReviews customer, you need to provide consent to enter this program. Reach out to your Customer Success Manager or submit your information via this page to find out more.

Syndicate IPSY & BoxyCharm Reviews to Your Site

IPSY and BoxyCharm Product Review Footprint

1 M

Live Reviews

1 K

Reviews Per Product (on Average)

Average Star Rating

1 M

Reviews Collected Per Month (on Average)

Why does review volume matter?

1 %

Of consumers (and 80% of Gen Zs) are more likely to buy a product that has 1,000+ reviews than if it has 100 reviews

Lift in conversion for ecommerce shoppers exposed to pages with 5,000+ reviews over pages with between one and 100 reviews

0 %

Of consumers consider review recency when thinking about buying a product

What's Included?

Syndicate reviews for your brand captured on IPSY.com and BoxyCharm.com

Best-in-Class UGC Collection and Display Platform From PowerReviews

What You Get With the PowerReviews Platform

Flexible and varied UGC collection methodologies to ensure you capture the best quality review, Q&A, video and image content in the largest volumes
Customizable, beautiful and compelling UGC displays that convert
Lightest code and fastest load times
The most stringent moderation processes for maximum relevancy and authenticity

ALSO Share review content from YOUR SITE (including reviews captured via this program) to AN expansive network THAT INCLUDES:

Best Review Analytics Capabilities Available

In addition to the collection and display of ratings and reviews, the PowerReviews platform also incorporates the best review analytics engine available to enable you to:

Optimize UGC Collection and Display for Conversion
Understand and Improve Your Brand Health
Optimize Product Experience
Benchmark Product and Web Performance Against Competitors
Ensure Your Messaging and Branding Is on Point

Syndicate reviews from BoxyCharm and IPSY to your own site

Who is PowerReviews?

PowerReviews (PowerReviews.com) is a conversion-first UGC vendor obsessed with helping brands and retailers grow their businesses. PowerReviews enables these organizations to generate better quality customer product ratings and reviews in larger volumes and then analyze and benchmark all this data to optimize their UGC programs for conversion, while improving product quality and customer experience.